Posted by admin in Case Studies & Research
on Oct 25th, 2010 | 0 comments
In the Gift Selection office, we see many orders for promotional coffee mugs, many of which go on to be used in independent coffee shops. Be it promotional espresso cups, promotional latte mugs or cappuccino cups and saucers, Gift Selection can supply what you need.
Interestingly, according to market research company NPD, McDonald’s has overtaken Costa to become Britain’s largest out of home seller of coffee. All outlets were monitored, including petrol forecourts, supermarkets, and work place canteens.
Jeffrey Young, managing director of Allegra, the leading analysts of the coffee market,...
Posted by admin in Public Relations
on Oct 21st, 2010 | 0 comments
If you’re planning a protest, maybe you’re a Liverpool fan or your child benefit is being taken away then take a look at the French for inspiration.
Many French workers are stepping up their protests against pension reforms next week, a top trade union leader says. Bernard Thibault, head of the CGT workers’ confederation, made the statement as union leaders prepared to discuss plans to hold a seventh day of national protests across France.
The French are in a mad panic because they might have to retire at 62, whereas I doubt I’ll get to retire ever; and keep paying for other peoples...
Posted by admin in Marketing
on Oct 15th, 2010 | 0 comments
We see a lot of logos in the Gift Selection office, we see the good, the bad and well, the not so good shall we say.
If you think your businesses logo could be working harder, your logo may be more popular with your clients then you realised. One should only change an established logo after much research.
US clothes retailer Gap has scrapped a new logo just one week after its introduction following an “outpouring of comments” online. The original logo, which has been used for more than 20 years, has a blue box with “GAP” written in white inside.
The new logo on the website had...