Since Cheryl Cole is starting divorce proceedings, she’s decided that getting rid of her ‘Mrs C’ tattoo on her neck isn’t a bad idea either.

She has asked her management to clear a few more days to have the inking on the back of her back removed. If I were her, I’d get that tattoo of her hand and thigh removed too, but what do I know?

Cheryl wants it to be done in secret – unlike when Jordan had her “Pete” wrist tattoo inked over with a big black cross, which was all caught on camera for her reality TV series. If you just do the exact opposite of whatever Jordan does you can’t go too far wrong, whatever the situation. A friend of Cheryl’s told the Daily Mirror; “She wants it done discreetly and with class. She’s not one for big crass statements.” Not one for big crass statements - really?

Are you looking for some branding, but worried you’ll regret it? You want to go to a quality promotional product distributer, who can advise you on what sort of artwork will work best for you. Gift Selection is one quality distributer who will stop you from ‘Doing a Cheryl’, and make sure you get your branding exactly right.

Whether you’re looking for your corporate message to be; printed, engraved, embossed, stitched or molded, Gift Selection will get it right for you first time.

Tonight is the night the Brit Awards rolls into London’s Earls Court with; Lady Gaga, Lily Allen, Florence and the Machine, Pixie Lott and JLS all in the running for a possible hat-trick of awards.

As the UK’s biggest music award night, viewers will be treated to performances from Lady Gaga, Kasabian, Cheryl Cole, Jay-Z and Alicia Keys, while Prince Harry has recorded a message for the live show, as the ceremony celebrates its 30th anniversary.

The somewhat unlikely host, Peter Kay, is the latest host of the famous awards which began back in 1977. Two special categories have been created to celebrate the best of the Brits over the past 30 years - the best Brits performance and the best album since the ceremony began.

If your organisation fancies an award ceremony of its own, you don’t necessarily have to dress up as Peter Kay, but you do need some quality personalised awards. One quality engraved award supplier is Gift Selection, who have supplied top end engraved awards to all sorts of organisations.

A quality award will make your order staff really feel appreciated, where as one that looks knocked together my result in a mass walk out. Gift Selection can engrave all sorts of popular award styles, such as globes, shards, prisms and stars – but unfortunately no Brit Awards.

Pop music is big business, but Blur’s manager recently issued a word of warning to musicians, against appearing in just any sort of promotion.

In particular Chris Morrison pointed out: “I think Duffy’s Coca-Cola ad was abysmal and I think Robbie Williams on T Mobile was terrible. I don’t think either of those two things did any favours to the artists’ careers or the way they’re perceived. I think you have to be very, very careful about how you associate with brands.

Brit Pop legends Blur themselves have allowed their tracks to be used in commercials, with their 1997 hit Song 2 earning more than 20 times as much money through use in ads, TV shows and film soundtracks than in actual record sales.

Musicians from all genres of the aural spectrum invest heavily in promotional products too. Manchester based DJ & producer Mr Scruff, well known for his love of tea, is one artist to created some promotional mugs from this quality corporate gift supplier.

You can buy all sorts of promotional merchandise direct from his site, including promotional tea cups, T shirts, USB sticks and badges to name just a few.

Did you see the Golden Globe Awards the other night? It was the 67th year, but the first that the star-studded ceremony had seen a host for 15 years.

An unlikely choice of host was Briton’s own Ricky Gervais, who had the nerve racking honour of keeping banter levels high. His targets included Sir Paul McCartney, Angelina Jolie, Steve Carrell, TV network NBC and the Hollywood smart set in general.

My favourite line of the night was: “Looking at all the faces here makes me remember all the great work that’s been done this year by cosmetic surgeons,” he joked.

He went down a lot easier then fellow Brit, Russell Brand, who the American public did not warm to, after his attempt at hosting the MTV Music Awards. The Associated Press called Gervais “cheeky, silly and funny as heck” for his gentle jabs at the Hollywood A List.

If your organisation is handing out awards of its own, then going to a quality supplier like Gift Selection will ensure you can find exactly what you’re looking for. Personalised awards can look really impressive, if done in the right way, while a great choice of styles and materials are available.

If for example your business had links with the travel and tourism industry, handing out crystal globe awards would send out a real smart corporate image. Maybe you don’t have the same budget as the Golden Globes, but Gift Selection can still accommodate those on a lesser budget too.

Rather than a large crystal award, a smartly engraved crystal tumbler or even a paperweight would do the job nicely also. Remember, if you have any questions at all about engraved crystal, contact the friendly team over at Gift Selection.

You would be forgiven for associating London’s Leicester Square with all the glamour of the film industry. However yesterday saw the prestigious spot filled with computer game fans for the premier of much anticipated and catchy titled Call of Duty: Modern Warfare 2.

The hardcore (some might say sad), gamers were treated to a fanfare of martial music and Jeeps. While US Marine look-a-likes took the invited audience down a camouflage carpet into the Vue cinema, while the crowds leaned over the barriers.

For those who don’t know, Modern Warfare 2 is set five years after the conclusion of Call of Duty 4. Despite the efforts of the Marines and the SAS, those pesky Ultranationalists seize control of Russia and start a reign of terror across Europe!

If you looked really hard you may have seen the promotional umbrellas that were there too. The organisers rightly decided that branded AK-47s wouldn’t be very tasteful, and decided having some promotional umbrellas made would make for a smart marketing tool.

If your organisation is in the market for branded umbrellas, then contact Umbrella Store, as they did a fine job of supplying the promotional umbrellas for the Call of Duty event. For that particular client, a branded Bedford umbrella was chosen, but all different models of branded umbrellas are available.

Printed promotional umbrellas make a great corporate gift, as they are both practical and stylish. They can work for any organisation – even for a computer game!

Ofcom has received a significant number of complaints, over the perceived poor handling of our new national treasure Susan Boyle.

The unlikely singing sensation who has learning difficulties, was taken to private London clinic ‘The Priory’ on Sunday, following fears for her mental health after Saturday nights final.

Apparently the head strong Scott ran down the corridor backstage shouting, “I hate this show” after missing out to dance group Diversity, She is also said to have thrown a glass of water over a floor manager. Considering the amount of pressure she was under, surely one is aloud to have a little strop – without being sent into care?

‘Britain’s Got Talent’ producer Talkback Thames admitted that “contestants are not psychologically tested and has now said it will review this policy2, according to the Daily Mail.

While John Whittingdale MP, chairman of the Commons culture, media and sport committee, told The Telegraph; “that the programme-makers had questions to answer about their duty of care to such a vulnerable contestant.”

At it’s highest point the final of ‘Britain’s Got Talent’ was watched by a whopping 19.2m viewers - the biggest ratings in five years.

Jade Goody’s doomed battle with cervical cancer, has seen extremely extensive media activity. Her name and associated charities have seen practically unprecedented promotional interest.

But the media’s hunger for all things Jade Goody, has certainly provoked a mixed response from the public. A recent mini study by brandrepublic, showed that many people like me thought that all the publicity had gone too far. Surely this promotional activity has crossed the boundaries of good taste, and many people have stated that lots of people have cancer.

It seems disrespectful to genuine national treasures, considering Jade Goody was famous for being the first person to have live sex in front of millions of people on Big Brother, and then being known for her generally ignorance of pretty much everything. I can respect the fact that she has provided a future income for her young children, and has genuinely raised the profile of various cancer charities, which is commendable. But the way the media has displayed all the tears and arguments is quite disturbing.

The fact that Jade Goody’s funeral will be broadcasted on giant television screens I think is horrendous – then again I suppose it is just catering to popular demand…

Using the power of celebrity to endorse a brand has always been a popular and effective marketing tool for larger business. Today there is a trend for celebrities to promote either their own brand, or someone else brand of drink. It seems spirits are the new trainers for celebrities at the moment. Pepsi and Cola-Cola have historically always had A list sports and film starts to market their drink with, but now anyone who is anyone has a drink to promote. Below are the latest crop of thirst quenchers that have the celebrity gold seal of approval:

P. Diddy, Ciroc Vodka

Paris Hilton, Rich Prosecco

50 Cent, Vitamin Water

Duffy, Diet Coke

Paul Sackey, Steve Borthwick and Shane Williams, Powerade

Kid Rock. Kid Rock’s American Bad Ass Beer Company

Justin Timberlake, Timberlake Tequila 

Dr Dre, Aftermath Cognac

George Clooney, Nespresso

Jessica Simpson, Stampede Light Plus beer

Marilyn Manson, Mansinthe

A word of warning for those business who are just dialling their local celebrity, wanting a word in their ear. They don’t come cheap. Osentatious rapper P.Diddy (Sean Combs to his friends), will receive a whopping 50% cut of all the profits…

Prince Charles’ ‘Duchy Herbals’ brand is under scrutiny by the Advertising Standards Authority (ASA) over claims made about his Detox Tincture product.

This wonder health product is said to “assist in cleaning the kidneys and reducing fluid retention”, and “stimulating digestive secretions.” However Edzart Ernst, (who is the UK’s first professor complementary medicine), said the detox potion was based “outright quackery”. Further more he’s stated that there was no scientific evidence what so ever that the product works.

If you have lost faith in the Prince’s alternative health remedies, then there are plenty of alternatives available on the promotional products market. An unusual corporate gift would be a printed zen set or zen garden, which would help relieve the stress out of your hard working staff. Similarly one could choose to invest in some inexpensive promotional incense sets. If you’re looking to spoil your staff, and want a corporate gift for the home, then a printed green tea bath set is worth considering.